Chime® is thrilled to announce the appointment of Jen DeLoyd as the new Vice President of Corporate Strategy. Jen joins Chime with a wealth of experience developing and implementing strategic initiatives across analytics, operations, product, marketing, customer experience, talent, sales, and account management. Her track record in achieving growth and efficiency targets while building high-performing teams will be invaluable at Chime.
In her new role, Jen will drive Chime’s corporate strategy by identifying member needs and addressing them with innovative solutions that drive member engagement and business growth. Jen will report directly to Chime’s COO, Mark Troughton.
“We are incredibly excited to welcome Jen to Chime. Her strategic vision and passion for building high-performing teams will be instrumental as we continue to scale and innovate.”
Mark Troughton, COO at Chime
Before joining Chime, Jen spent nearly four years in leadership roles at Capital One, driving initiatives that resulted in 20% year-over-year growth in checking and debit accounts and established the finance giant as a leader in retail banking. Prior to her time at Capital One, Jen was a Senior Management Associate at Bridgewater, where she supervised a team supporting the CEO and board of directors to define, implement, and assess strategic initiatives and special projects, drove key product and operations re-designs, and improved investment associate hiring yields by 10-15% while defining recruiting pipeline and sourcing analytics. In her earlier career, Jen held leadership roles at McKinsey, Groupon, and the social media marketing platform Main Street Hub, where she pioneered diversity initiatives, oversaw operations and analytics, and led significant projects in the banking, tech, and consumer goods sectors.
“I have admired Chime for several years, frequently finding myself asking, ‘How are they doing that?’ The opportunity to disrupt the financial sector in a mission-driven, innovative way is incredibly compelling to me. I look forward to working with the talented team at Chime to drive significant growth and continue serving our members with big ideas that make a real difference.”
Jen DeLoyd, VP of Corporate Strategy at Chime